Reports
Automated analytics reports,
delivered where people read.
Automated analytics reports by email and WhatsApp. Send a scheduled traffic and SEO summary to clients or your team — headline numbers in the body, the full breakdown attached as an XLSX spreadsheet, no dashboard login required.
What a scheduled report does
For the people who never log in
Send to a client, a manager, a stakeholder — no account, no seat, no licence. The recipient reads the numbers in their inbox and never touches the dashboard. Every email carries its own unsubscribe link.
The full detail, attached
A spreadsheet rides along with every send. Top pages, referrers, channels, countries, devices, goals and SEO scores, each on its own sheet — ready to pivot, chart or paste into a deck.
Daily, weekly or monthly
Pick the rhythm the work is actually reviewed on. A daily pulse during a launch, a monthly summary for a retainer client — each report keeps its own schedule and recipient list.
Email and WhatsApp
The full report and its spreadsheet go by email. A short version lands on your own WhatsApp the moment it sends, so you know what your client just read before they reply.
Pause without losing setup
A project goes quiet, the report pauses and keeps every setting — recipients, sections, schedule. Resume it months later and nothing needs rebuilding.
Send yourself a test first
Fire a one-off copy to your own address and read exactly what the client will get, before a schedule ever runs.
What is in every report
- Visitors, pageviews, sessions and bounce rate, each against the previous period
- Top pages and entry pages
- Referrers, channels and UTM campaigns
- Countries, devices and browsers
- Conversion goals and their rates
- Custom events, with revenue where you send it
- SEO audit scores and what changed since the last run
- Core Web Vitals for mobile and desktop
Sharing without oversharing
A report contains what you chose to put in it and nothing else. Your site keys, workspace settings, team members and raw event data are never part of a send. Recipients cannot reach the dashboard from the email, and removing someone from the list stops the next report immediately — there is no link to revoke afterwards.
Traffic and SEO in one send
A report is not two attachments from two tools. Audit scores and what moved since the last run sit in the same email as the visitor numbers, because the person reading it wants one answer about how the site is doing — not a reconciliation exercise.
What the SEO audit checksCommon questions
- Can I send analytics reports to clients without giving them a login?
- Yes — that is what the feature is for. A recipient needs no account and occupies no seat. They receive the email, read the headline numbers and open the attached spreadsheet if they want the detail.
- What format is the attachment?
- XLSX, readable by Excel, Numbers, LibreOffice and Google Sheets. Each dimension gets its own sheet rather than one flat dump, so a client can sort and pivot without cleaning the file first.
- How often can reports go out?
- Daily, weekly or monthly. Each report has its own schedule, so a daily pulse for one site and a monthly summary for another can run side by side from the same workspace.
- Do reports include SEO data as well as traffic?
- Yes. Audit scores, what changed since the previous run, and Core Web Vitals for mobile and desktop sit in the same report as the traffic numbers — which is the point of having both in one tool.
- Can I stop a report without deleting it?
- Pause it. Recipients, sections and schedule are all kept, and resuming picks up exactly where it left off.
Set one up in a couple of minutes
Scheduled reports are included on every plan, including the free tier. Pick a site, a rhythm and a recipient list, and send yourself a test copy before the first one goes out.