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Reports

Send analytics and SEO summaries on a schedule by email or WhatsApp, with a spreadsheet attachment.

A scheduled report emails your headline numbers, an SEO summary, and a spreadsheet of the detail — on a schedule you choose. It's built for the people who want the numbers but never log in: a client, a manager, a stakeholder who reads email and nothing else.

Creating a report

Open Reports in the sidebar and choose New report. Each report belongs to one workspace and covers either every site in it or a specific selection.

  • Name — how you'll tell it apart from your other reports. It doesn't appear in the email.
  • How often — daily, weekly, or monthly.
  • Sites — leave empty to include every site in the workspace, including ones you add later.

When reports arrive

Reports are sent in the morning, UTC. What each one covers follows from its frequency:

  • Daily — every morning, covering the previous 24 hours.
  • Weekly — Monday mornings, covering the previous week.
  • Monthly — the 1st of each month, covering the previous month.

Daily is the most frequent option available. No report is ever sent more than once in a 24-hour period.

Email and WhatsApp

A report can go out by email, by WhatsApp, or both. They carry the same numbers in the form each medium suits:

  • Email — the full summary, the SEO table, and the spreadsheet attached.
  • WhatsApp — headline numbers, the top three SEO movers, and the dashboard link. No attachment: a spreadsheet in a chat thread is rarely opened.

WhatsApp reports are delivered to your own mobile number, taken from your profile — add it under Settings before turning the channel on. To share a report with a client or colleague, add their email address instead.

Who receives it

You always receive your own reports. Beyond that, add any address you like — recipients don't need a Quantalog account, and never see your dashboard unless you explicitly include a live link.

Every email carries an unsubscribe link, and recipients can remove themselves without signing in. Someone who unsubscribes stays visible in your recipient list, marked as opted out, so a report that stopped arriving is never a mystery. Re-adding them by hand won't resubscribe them — that choice is theirs to reverse.

What's in the email

Each section is optional, so a report can be as narrow as you want.

  • Analytics summary — visitors, pageviews, sessions, bounce rate, average session, and pages per session, each with its change against the previous period.
  • SEO scores — the latest score for each audited page, and how many points it moved since the last report.
  • Spreadsheet attachment — an .xlsx file with the summary plus a sheet per breakdown: top pages, referrers, channels, countries, devices, browsers, goals, and SEO.
  • Live dashboard link — a button opening your public dashboard.

Testing before it goes out

The send icon on any report mails a copy to you immediately, marked as a test. It's built from exactly the same data and template as the real thing, so what you see is what your recipients will get. Test sends go only to you — never to the rest of the list.

Pausing and deleting

Switching a report to inactive keeps every setting and recipient but stops delivery, which is the right move for a client project on hold. Deleting removes the schedule and its recipient list for good.

If a send fails — a mail server rejecting an address, most often — the report shows a warning icon with the reason, and tries again on its next scheduled run rather than retrying immediately.